Must have specifications for software renewal licenses for Granicus govDelivery Communications Cloud Platform Feature Set with Unique Proprietary Capabilities: Licensing for Granicus GovDelivery and and set up and configuration of licenses for 50 Administrator licenses. 1. Communications Cloud (Potential Users 100000-249999)Each - Annual Subscription Granicus - SAS-SB-CO-CC-R-007440 2. Communications Cloud Advanced Package (Potential Users 100000-249999) Each - Annual Subscription Granicus - SAS-SB-CO-CCAP-R-003054 3. FedRAMP (Potential Users 100000-249999) Each - Annual Subscription Granicus - SAS-SB-CO-FR-R-007746Elements of the Setup Process for the Solution:? Proprietary featureso Integrate subscription system/application with multiple websites or web pages and content management processes without back-end database or content management server integration. This integration is accomplished by monitoring website content changes and using a unique automated process to send change notifications to subscribers by email when changes occur.o Offer any subscription or profile management feature/template from any client web page through placement of an HTML link on the web page without any other programming or installation of any software or hardware.? Other notable featureso Automatically create templates with the client website?s look and feel for all subscription features (e.g., user sign-up, subscription confirmation, viewing of all subscription options, user profile management) without programming or vendor branding.User Experience Features of the Solution:? Proprietary featureso Enable rapid sign-up for specific subscriptions, categories, subcategories, or entire list of available subscription topics by placement of HTML links in appropriate locations on website. With the help of govDelivery?s design team, subscription features are presented in a manner that is consistent with the look and feel of the client?s website and does not require any subscription features to be hosted on client servers.o Prompt users to view lists of all available subscription topics from other, related partner agencies; the govDelivery Network is now comprised of over 300 million citizens that have signed up for government updates through govDelivery. It is unique to govDelivery and is the most effective audience building tool available. This agency collaboration tool ensures cross promotion between agencies, increased website exposure, and increasing subscriber rates.? Other notable featureso Provide client administrators the ability to create their own sign-up forms for specific subscriptions that they can overlay or embed on their webpages, link to a govDelivery hosted page version of the form, or promote at the footer of newsletters to existing audiences.o Prompt new users to view a list of all available subscription topics.o Provide site users that subscribe to information with a web-based profile page where they can modify email addresses, add/delete password, review subscriptions, view a list of recently received messages, set delivery preferences, and pause notifications during designated periods.o Ask users additional optional questions about themselves, as directed by the client, such as zip code, address, industry, or any other information of use to the cliento Utilize permission-based email standards that respect the privacy of users and give users control of the relationship.govDelivery Communications Cloud Features Included with the Solution:? Notable featureso Utilize enterprise-class mail senders with demonstrated ability of sending hundreds of millions email messages per month at peak rates of at least 1,000 messages per second.o Send emails in MIME Multipart format, which allows recipients to view messages in HTML or plain text based on preferences or email client constraints. Allow a preview of each email in both HTML and plain text format by the administrator prior to sending.o Capable of sending content-rich, HTML emails, e.g., e-newsletters.� Newsletters can be built using a drag and drop template builder with multiple types of content blocks including call-to-action buttons.� Templates are designed to be mobile responsive for users viewing emails on their mobiles.� Client administrators can set up stringent branding controls on a template to ensure newsletters created from this template adhere to strict agency branding.o Personalize newsletters by inserting a snippet of code that is replaced with a dynamic piece of information related to a subscriber profile or a piece of communication information.o The audience a newsletter is sent to can be filtered based of numerous criteria including individual subscriber attributes (i.e. zip code), subscriber open or click activity, when a subscriber was added to a subscription, and subscriber destination (email addresses and SMS numbers).o Create and save dynamic lists of subscribers that span across numerous newsletter subscriptions with multiple sets of filtering criteria applied.o Run drip campaigns to automate the send of a string of messages to a targeted audience over a period of time. For each message, choose whether to apply filtering criteria to your audiences to further target based on criteria such as engagement activity, etc.o Run A/B test campaigns to determine which variations in your messages result in higher open rates and click-throughs from your subscribers.o Run re-engagement campaigns to re-engage subscribers that have not opened or clicked messages in set lengths of time.o Set up welcome campaigns to automatically reach out to new subscribers at set intervals with pre-determined messages.o Create an individual email for each recipient, so that recipient addresses remain unavailable to other message recipients and so that emails are not blocked by spam guards.o Allow multiple attachments to each message and a total message size of up to 3.0 megabytes.o Publish message content in an RSS feed that is specific to the topic and/or is personalized to a user?s subscription preferences.o Capable of automatically publishing message content through multiple media channels, including content sharing widgets, blogs, and social networking sites such as Facebook and Twitter.o Allow the option of composing and sending short versions of messages to subscriber email addresses that are configured to receive a shorter format.o Enable the creation of web-hosted versions of the newsletters that can be shared.o Send SMS messages, with the option of including short-form links to web-hosted versions of the newsletters.Email Deliverability Features Included with the Solution:? Proprietary featureso Utilize email certification, where accepted by Internet Service Providers (ISP), to ensure that client email messages bypass spam filters, images appear, and are specially marked as ?Certified? in the recipient inbox.? Notable featureso Maintain relationships with major ISPs and related industry groups. Certify and/or whitelist mail transfer agent (MTA) sending IP-ranges where possible to ensure that emails are delivered to the inbox rather than the bulk or spam folder.o Send emails from a mail-sending environment that is never used for commercial purposes so that client emails are not mistaken for commercial emails.o Provide automated bounce handling to manage all synchronous and asynchronous email bounces resulting from hard failures (e.g., invalid email address) and soft failures (e.g., mailbox full and other transient errors).Administration/Management Process for the Solution:? Proprietary featureso Generate HTML links (accessible to designated administrators) related to all subscription options so that administrators can paste these links on the department?s website, as desired.o Send emails automatically when content changes and provide an optional mechanism for prompting department staff to send email notifications to subscribers when designated website content is updated without any custom programming or installation of software on county servers. Provide a change report detailing which web content has changed. Provide access to the emailed content and change reports through the user interface.o Offer the ability for administrators to access any single administration feature from HTML links so administrators can go directly to the task they want to perform through a bookmark rather than by navigating through the administration interface.o Leverage the client?s existing web content publishing process by providing a mechanism for monitoring website content that:� Detects changes to designated website and prompts client staff to send notifications to subscribers or automatically sends notifications to subscribers.� Is capable of pulling updated content from the website into the email notification.� May be configured to monitor content on distinct web pages on a set schedule. The schedule should be flexible to allow for monitoring by day(s) of the week, hour(s) in the day, and minute(s) in the hour.? Other notable featureso Provide client administrators with an intuitive, web-based administration interface to manage all aspects of the client?s system implementation.o For security purposes, cause administrator sessions to automatically time out after a period of inactivity; administrator lock out after 3 failed login attempts, to protect against account hacking.o Restrict access to administration user interface to users from a defined IP range.o Allow staff to create and manage a multi-level hierarchy of administrative users with different levels of administrative rights so an individual administrator can only send messages related to his or her assigned content.o Set up administrators that do not have administrative rights to send newsletters.o Determine who receives confirmation and content change emails.o Allow easy management of subscription topics:� Additions and modifications to subscription options to be made through a ?point-and-click? user interface so that changes can be made without programming; ensure that changes are reflected immediately in the subscription options presented to users.� Allow administrators to create and save default content and formatting for every subscription topic so messages are ready-to-send when content is updated, to include default ?from? name and ?from? email address, subject line, and message content (header, main body, and footer).� Allow administrators to cross-list an individual subscription item in multiple categories and sub-categories without additional programming.� Allow administrators to send subscriptions manually to one or more groups of subscribers at any time without updating website content.� Allow administrators to filter email sends based on users? subscription preferences or other information provided by the user such as zip code or industry.o Allow administrators to add subscribers manually when subscribers sign up through other means (existing lists, paper sign ups, etc.).o Support the client?s interest in managing select groups of internal and external subscribers by allowing the client to restrict certain topics so that only users with certain email addresses or email address domains can subscribe.o Provide mechanism for requesting and collecting additional information from subscribers.o Provide an online interface that allows for the creation of several question types, such as choose one, choose one or more, and text response.o Ability to make questions visible and edible to the subscriber or hide them from the subscriber to enable internal segmentation.o Allow questions to be configured on a per-topic basis so that certain questions are only asked when a subscriber expresses an interest in a given topic (e.g., only ask for zip code when a subscriber indicates an interest in road projects).o Provide web services so that select system actions can be initiated through an application program interface (API) as an alternative to using the traditional web-based user interface.Reporting Features Included with the Solution:? Notable featureso Provide reporting of numbers of email subscribers and emails sent by item, subcategory and category for any date range. Archive entire history of system usage so reports can be run by any date range.o Report on the frequency with which subscribers visit the client website as a result of receiving an email notification. This includes the total number of clicks on links included in a newsletter, the unique number of clicks and the click rate for a newsletter.o Report on the success of each mailing including which recipients have been successfully sent each email, which have been delivered and which have failed to deliver. Archive all data so it can be reviewed online at any time.o Report on the number of newsletters opened for each mailing including which subscribers have opened, as well as the open rate.o Report on the number of recipients that unsubscribed after receiving a newsletter.o Report on all data provided by subscribers as part of the ?Questions? functionality where a client can ask subscribers for additional, optional, information such as name, address, zip code, industry, or anything else of interest to the department.Hosting, Security, and Data Privacy features of the Solution: Mandatory FedRAMP Compliance:The first FedRAMP compliant digital communications solution.o Unlike private sector marketing technology, the govDelivery Communications Cloud is the first platform secure enough to be used exclusively by government and proven to double audiences within the first year. This framework saves time and staff required to conduct redundant agency security assessments. Our highly secure environment has withstood comprehensive and rigorous review at the JAB level, approved by CIOs from the General Services Administration (GSA), the Department of Defense (DOD) and the Department of Homeland Security (DHS).? Proprietary featureso Provide a turnkey solution that includes hosting of the application in an environment that allows all features to be fully-implemented without installation of hardware or software on the client?s servers.o Require no openings in the client firewall for any reason including monitoring for changes in the client?s website content.? Other notable featureso Host the application in a Tier-Three Data Center environment with redundant connectivity and appropriate physical and electronic back-up systems.o Demonstrate application hosting up time of greater than 99% over a minimum of a 3-year period.o Ensure that the client maintains ownership of all subscription data gathered through the Client?s own Web properties or activities. Allow the client access to the data at any time.o Demonstrate that there have been no security breaches of subscriber or client data in the company?s historyScalability of the Solution:? Proprietary featureo Monitor changes on an unlimited amount of website content so that all subscription options can be linked to content that is maintained on the client?s website.? Other notable featureso Provide an enterprise-wide solution that supports an unlimited number of:� Subscription categories and subcategories� Subscription options� Administrators� Public users (subscribers)� Outbound email sent� Monitored client website content.o Include all upgrades to core functionality of the application as part of solution fees.Included with software license Support:� Notable featureso Provide online training to administrators at all levels.o Provide an account manager, Customer Success Consultant, with expertise in implementing government-to-citizen email communication to assist with setup, ongoing support and administrative functionality training for all administrative users.o Provide all necessary technical and consultative support to setup the solution on the client?s website.o Provide customer service staff to answer user questions or direct them to the appropriate client staff member.o Provide 24X7 emergency support.
